The Polish Dead Island developer, Techland, has recently filed a trademark for “Dead World” in the United States. This is huge news for fans of the game, despite of the gaming community’s growing frustration with the bug-riddled game. However, the game did launch with 2 million sales in the first week so it is not surprising that the developers want to keep this series alive. But is it dead already?
Yes, true fans are surely going to pick up a copy, but what about the players that couldn’t get past all the bugs? If visited your local game store two weeks after the launch, then like me you saw shelves riddled with used copies of Dead Island. I think Duke Nukem Forever fared better than Dead Island in the first two weeks. Are these gamers willing to give Techland a second chance?
I should point out that Techland acquiring a trademark doesn’t mean that they are making a game. Although unlikely, they could be planning a comic book series, TV show, or even an iPhone game for all we know. But if they do plan on making a sequel, we can only hope they learn from their mistakes and take the time to make a solid fun game free of major bugs.